Tuesday, September 9, 2008

Audi Develops Free A4 Racing game for iPhone


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Audi has created Audi A4 Driving Challenge for the iPhone. Five tracks are included, each one more difficult than the previous. The lap time and track time are displayed. The game, which renders graphics from an overhead perspective, uses the iPhone’s accelerometer for steering, with on-screen buttons to operate the gas and brake pedals. “The iPhone is an ideal platform to help introduce the entirely new Audi A4 to the public,” said Scott Keogh, chief marketing officer, Audi of America. “Audi customers are smart, sophisticated and technologically savvy. As a brand, we are committed to progress and innovation at every turn. We’re very excited to be the first automotive manufacturer to connect with our audience through the iPhone.” The 2009 Audi A4 will be available starting with September 2008.
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